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Professional Sales Course Descriptions

SELL 120 Introduction to Sales (3)

Prerequisites: None
Description: Introduces fundamental skills of selling and customer care. Develops these skills through role-playing direct sales and customer relations encounters, case studies, in-class demonstrations, and partnering with a mentor to research and present a product or service. Embeds concepts of COM 122.

SELL 175 Intermediate Sales (3)

Prerequisite: SELL 120 with a B or higher
Description: Provides advanced training to further hone skills learned in BUS 120. These skills include relationship sales, longer cycle sales, advanced finding techniques, qualifying customers, and sales to specific markets.

SELL 180 Persuasive Communications (3)

Prerequisite: ENG 101 with a C or higher
Description: Provides practice in delivering effective public presentations with or without PowerPoint, in one-on-one customer sales scenarios, and in writing effective business emails, letters, reports, and sales-related documents. Embeds aspects of COM 122, COM 121,and ENG 220.

SELL 190 Sales Internship(2)

Prerequisite: SELL 175
Description: Enrolled students should have a full or part-time job in sales.This lab is designed to assist students to sharpen their sales skills by practicing their specific listening and sales approach as well as enlarging their scope of potential clients. Provides practical application of skills learned in SELL 120 and SELL 175.

SELL 275 Advanced Sales (3)

Prerequisite: SELL 175 with a B grade or higher
Description: Continues the learning and practice of advanced selling skills and techniques. Additional focus is on negotiating skills and conflict resolution. Advanced work in selling techniques, in-depth practice at closing the sale, BATNA. Significant practice in preparing and practicing major presentations for longer cycle, high volume, big ticket business-to-business sales.

SELL 299 Sales Internship (Capstone) (3)

Prerequisite: SELL 175; SELL 275 (may be taken concurrently)
Description:Provides significant and substantive work experience in selling with a one-hour weekly lab during the semester. The student will develop measurable learning objectives that can be documented and accomplished during the semester. This opportunity is provided in the final semester of the LDSBC experience as a Capstone Course. It is expected that the student will be able to practice all of the skills learned during the program.
NOTE: Students will be responsible for finding internship positions if they currently do not have full or part-time work as a salesperson. For assistance in finding an internship opportunity, contact the Program Director and Career Advising office one month prior to the beginning of the semester.

LDS Business College (LDSBC) is located in downtown Salt Lake City, three blocks west of Temple Square.

Our complete mailing address is:

LDS Business College
95 North 300 West
Salt Lake City, UT 84101-3500

Need directions on how to get here from where you are? They're just a click away.

You can submit questions or offer feedback via our online form, or make a call to one of the departments listed below (a more complete phone list is also available).

Admissions: 801-524-8145

Bookstore: 801-524-8130

Cashiers Office: 801-524-8153

Helpdesk: 801-524-8119

Registration: 801-524-8140

Regular Building Hours

Monday 6:00 a.m. - 7:30 p.m.
Tuesday -
6:00 a.m. - 10:30 p.m.
Friday 6:00 a.m. - 7:30 p.m.
Saturday 8:00 a.m. - 5:00 p.m.
Sunday Closed

Hours for specific College services, and exceptions to the building hours (holidays, semester breaks, special events, etc).